
I do a lot and I mean A LOT of Political work- it sort of consumes every freaking spare minute of my life- and I have learned that unless you keep things uncomplicated in this process you will wake up one day and find you have aged over overnight and are now friendless.
So here are a few pointers I keep in mind in order to keep things simple.
Pointer #1
DO NOT TALK SMACK ABOUT THE OTHER SIDE.
Got it?
Don’t do it!
Nobody likes a whinny little b*&^ and the minute you go there I promise you will convert nobody- and that’s what you want- as many people on your side as possible.
That business about destroying the other side? Oh sure, that’s going to be great when you need- and trust me you WILL need their support later.
Pointer #2
If your team is ahead it’s time to act gracious and thank those lucky stars for being where you are because at any minute those stars could turn into flaming meteors and end up crashing into a cow pasture somewhere.
Pointer #3
The Media is not your friend.
Look.
The people in my life who should know that the media aren’t really doing news but STORIES are all writers. Yeah, I’m lost on that too because writers know that in a story you have to have a beginning a middle and an end. You need Villains and Heroes and all that stuff and if you want specifics buy yourself one of those ‘how to’ books about writing.
Oh, this is a good example.
Remember in the movie Jaws?
One guy says that all sharks do is swim around, eat and make baby sharks.
Well, all the media does is tell swim around, eat and try to find a story you’ll buy.
It really is as simple as that.
Those are my pointers.
So.
Be Civil.
If you’re the one doing all the talking you’re probably not listening and if you find yourself TELLING someone to support your candidate instead of ASKING you need to chill out.
That’s it.
See you at the Ballot Box

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